SPECIES: Seringia exastia — Fringed Fire-bush
CLASSIFICATION: Critically endangered
What does a Fringed Fire-bush love? Fire. Typically found after fire in hummock grasslands, this native shrub simply loves a good burn. It's known only from seven subpopulations in Broome, WA and has a very restricted geographical distribution. With grey-green oblong leaves and crinkly purple flowers, it's grows in dry desert conditions. So little is known about this plant, it's believed that this plant does not produce fruit as a way of reproducing, but instead, clones itself underground from roots.
The main threats to the Fringed Fire-bush are road maintenance; grading and clearing, competition from another native plant capable of smothering the Fringed Fire-bush and urban development